Jumpstarting the New Green Economy
May 19-21, 2009
Tonight I attended the Opening Keynote for the conference. Bob Willard, author of The Business Case for Sustainability talked about the importance of discussing sustainability using language and frames that engage business leaders and how to do this. Bob defined sustainability as "enough for all, forever" and presented significant evidence that makes this idea good business sense. If you are thinking about a green job or career, consider reading this book!
Thursday was the last day of the conference. I'll be posting information and stories over the weekend.
Tuesday, May 19, 2009
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